The scam wave involving the famous Mayweather has not yet settled and another wave is building. This time, BBC’s Dragon’s Den TV show star, Deborah Meaden has found herself in the center of the latest Bitcoin scam.
The scammers are using a website called BitCoin Trader. Buts it’s not only Debora’s name on the website, Martin Lewis, the founder of MoneySavingExpert, is also being used by BitCoin Trader to lure unsuspecting Bitcoin users.
The scammers have also been running social media alerts with the two celebrities being used to ‘authenticate’ the deal. According to the BitCoin Trader’s website, the idea to come up with the platform was hatched and implemented by the two, Deborah and Lewis, longtime friends who have worked in Dragon’s Den.
To prove their claim of providing an easy way to purchase the virtual coins, all a user needs to do is to click on a post, whether on social media or any other place you come across it. The click takes you to the website bearing the pictures of the two celebrities which are accompanied by encouraging words prompting you to ‘keep calm and invest’
You are then redirected to a page where scammers harvest your personal details. The company then uses the information you provide to contact you requiring you to ‘invest’ by transferring funds starting from £250. After the transfer, your ‘investment’ journey ends.
After learning they were involved in the latest Bitcoin scam, the two celebrities have distanced themselves from the website.
Lewis, founder, MoneySavingExpert, said
“Let me be very plain. I never do adverts. If you see my picture in an advert on Facebook or anywhere else recommending products – be it Bitcoin, binary trading, PPI firms or anything else – they are nothing to do with me. Be very, very careful”
With the Dragon’s Den star stating that:
“With the growing sophistication of online fraud, it becomes increasingly important to carry out checks before parting with cash online. A quick Google search will often reveal the truth and all online advertising should be read set against the premise of “If it looks too good to be true then it probably is”
The director of Action Fraud UK, Pauline Smith, has called out for people to be more vigilant and report scams like these to the relevant authorities.
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